GreatWater 360 Auto Care Adds Holly Tire & Auto Service in Michigan
Published on
May 8, 2026
Acquisition strengthens presence in an established Midwest market
Grand Rapids, MI — May 8, 2026 — GreatWater 360 Auto Care has acquired Holly Tire & Auto Service, a family-owned auto repair shop in Holly, Michigan, continuing its growth across the Midwest.
Founded in 1991, Holly Tire & Auto Service has built a strong reputation in the community for honest, high-quality automotive repair and tire service. Its commitment to transparency—clear communication, upfront approvals, and no surprises—has made it a trusted partner for drivers throughout the surrounding area.
“We’re always looking for shops that put the customer experience at the center of everything they do,” said Scott Anderson, President & COO of GreatWater 360 Auto Care. “Holly Tire & Auto has built its reputation on transparency, communication, and doing the right thing for the customer. From the beginning, it was clear that Allan and his team shared our values, and the process of working together reflected that alignment.”
Holly Tire & Auto Service will continue operating under its existing name with its current team in place. As part of the GreatWater network, the shop will gain access to expanded training programs, operational support, and resources designed to enhance both the employee and customer experience.
“As a single-location shop owner, there are a lot of challenges, and I had been thinking about what the future should look like,” said Allan Fee, former owner of Holly Tire & Auto Service. “I already knew GreatWater had a strong reputation, and after seeing a friend go through the process with them, I felt confident taking that step myself. What mattered most was taking care of my team, protecting the reputation we built, and maintaining continuity for our customers. GreatWater delivered on all of that.
Honestly, my biggest concern was how my team would react, but the process couldn’t have gone better. The team at GreatWater are just real, down-to-earth folks who made everyone feel comfortable from day one.”
GreatWater’s growth strategy focuses on partnering with shops that align with its values, strengthen its presence in established markets, and fit within its operating model—building on what already makes those businesses successful.
As the company continues to grow, more shop owners are seeking a transition partner that prioritizes their team, customers, and long-term legacy. GreatWater’s approach provides both a practical and personal path forward, ensuring that the businesses owners have built, and the people behind them, continue to thrive for years to come.
About GreatWater 360Auto Care
GreatWater360 Auto Care is a multi-state operator of full-service automotive repair shops. The company partners with established independent operators and integrates them into a centralized support platform designed to enhance operational performance while preserving local brand identity and community relationships.
Are you a shop owner thinking about what’s next? Contact us to learn how GreatWater can help you build a future that honors your past at www.greatwater360autocare.com/sell-your-shop.
